Announcement PDF Atomos Investor Presentation Atomos Ltd (ASX:AMS) 12 November 2025 Authorised by the Board Our Core Value Proposition Has Not Changed… Empower Creators Empower the democratisation of content creation in the Social, Pro Video & Entertainment Markets, and enhance connectivity Partnering with the Best Align, integrate and partner with global technology leaders Focus on the Creator Ecosystem User-friendly designs across a branded ecosystem that make video production simple, intuitive and creative. Enabling creatives to focus on their art. Brand Leadership & Equity Strong brand equity and customer loyalty built over 12 years of innovation, enhanced with ongoing care for the customer, and increasingly meeting more of their needs Weddings, Events, Music 2 Formerly Olympus 3 Target Customer Has Expanded Growth in sub-pro content creator market • Maintain lead position in pro-video market; significant brand equity • Evolving business model to meet high growth market of influencers, amateurs & hobbyists – new 'Entry Level' models of core monitor range • Creating demand directly with our end consumers; value add-products But Our Target Customer and Method of Reaching Them Has Evolved… Sales & Marketing Has Modernised Customers shifted to online, marketplaces, social media • Maintain distributor model in core pro-video market • Expand to incorporate shift to online: new DTC sales & marketing channels, marketplaces and retail media • Flexibility through diversified sales channels; reinvigorated core range; derisked & strategic range expansion into new categories via partnerships 6.0 8.1 11.9 16.0 22.4 26.3 30.8 35.1 39.3 43.5 47.8 0 10 20 30 40 50 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 Global Influencer Marketing Projections (2017 – 2027) (USD $B Expenditure) Ave Search Volume “Camera Monitor” weekly searches on Amazon trending upwards over the period Source: Statista, Influencer Advertising: market data & analysis https://www.statista.com/study/132109/advertising-report-influencer-advertising/ 4 ✓ Over 100,000+ registered users ✓ 500,000 units sold lifetime ✓ Automated production is the future Atomos Is Known for World-Class Product Innovation and Design… 5 Entry Level Models And So Has Our Product Suite... Next Generation Core Models Expanded Ecosystem Coverage Executive Summary: Four Pillars to drive Atomos forward… 6 1. Product Suite & Strategy (Renewed) • Renewed core product range (primary focus of R&D) with complementary value-add products to meet needs of customers – New range of core product lines to launch in 1H’26 – Expanded products in Q4’25 beyond recorder monitors: headphones, PTZ (pan, tilt, zoom) cameras, wireless transmission, etc. • ATOMOSphere (software): cloud storage and collab platform 2. Go-to-market approach (Expanded) • Launched omni-channel sales approach; traditional wholesale channel approach now supported by D2C – Strategic addition of D2C in major markets • Digital & marketing strategy targeting broader content creation market and new customers • Retail media partnerships including key resellers and Amazon 4. Financial Stability (Delivered) • Q1’26 sales of $10.5m – highest quarter since Q4’23 – Sales driven by strong demand for flagship Ninja & Shinobi product • H1’26 sales expected in the range of $23m - $25m (H1’25: $18.6m) • Fixed cost base reduced to ~$1.1m p/m as of FY26 YTD (Oct) • H1’26 EBITDA in the range of $1.5m - $2.0m (H1’25: loss of ($5.6m)) • H2’26 sales and EBITDA expected to be inline or exceed forecast H1’26 results 3. Board & Management (Refreshed) • Peter Barber: appointed to MD & CEO – Aligns with revised product and go-to-market strategies • Adam Kron: Chief Digital & Strategy Officer – Experienced executive focused on overall strategy, e-comm & digital marketing growth. Former GM/CSO/CGO/Director at Catch.com, Kogan and NewsCorp • Daniel Moore: CTO, previously Head Software Eng at Blackmagic Board & Senior Management With Complementary Skills Tailored to Atomos’ New Strategic Direction 7 Atomos Board James Joughin Non-Exec Chair • Chair of Viridian Advisory & NED Daronmont & Melbourne Institute of Technology • Former Chair of Spirit (ASX: ST1) • Former Partner at EY Peter Barber Managing Director & CEO • Co-Founder & major shareholder of Blackmagic Design • Left Blackmagic (executive role) in 2017 to spend more time with family & pursue other business interests in Singapore Jeromy Young Non-Exec Director • 25+ years developing leading video technology and products • Co-Founder of Atomos • Previously Global BD of Blackmagic Senior Management Peter Barber Managing Director & CEO Ben McAlister Chief Financial Officer • Former CFO of Doma Group • Ex KPMG, Macquarie Airports, Westpac & UBS Adam Kron Chief Digital & Strategy Officer • Experienced executive focused on overall strategy, e-comm & digital marketing growth • Former GM/CSO/CGO/Director at Catch.com, Kogan & NewsCorp Daniel Moore Chief Technology Officer • Previously, CTO at Presien, focused on delivering AI solutions for worksite safety & productivity • Previously, Head Software Engineering at Blackmagic Product Suite & Strategy 9 Our Flagship Products Are Used All Across the Content Creator Universe… Price Point of product / Scale of Production Shinobi Range Ninja Range Shogun & Sumo Ranges Simple, touchscreen monitors (entry pricing) targeted at influencers and video enthusiasts Flagship monitor recorder that connects to almost every camera in the world Large format monitor recorders and broadcast rack mounted recorders Market leading monitor recorders New: R&D and launch of next-gen upgrades Market leading monitors New: Shinobi Go (entry level model) Market leading production monitor New: R&D on next-gen upgrades Low (<US$250) Low budget, Individual, Influencer, Videographer High (+US$1,500) High budget, production team Complementary to core range catering to customer needs; incremental upside over time Value Add Products 10 Renewed product suite driving customer demand • Launch: II in Mid 2024, GO in Mar 2025 • 5” Monitor only • Entry-level focus, all creators • S-II USD349, S-GO 249 (ex tariff's) • S-II, Includes most camera controls and feature rich monitoring tools • Resonating well with Amazon & D2C channels Shinobi II & GO Shinobi 7 RX Ninja TX & TX GO • Launch: Nov 2025 • 7” Monitor only • Pro Video focus (professionals) • USD/EUR 699 (MSRP, ex tariffs) • Super high brightness (2200 nit) & wide range of input connections (HDMI/SDI) • Addition of camera control and RX wireless receiving • Launch: July 2025, November 2025 • 5” Monitor Recorder • Pro Video focus (professionals) • USD/EUR 799 & 999 (MSRP) • Records up to 6Kp30 (TX GO) & 8Kp30 (TX) ProRes RAW • Direct to Cloud capability 11 Value Add Products & Services Value Add Products Active marketing to existing ~125K customer email database Focus on converting to cloud account users Atomos Monitor Recorders Editing Software Shared with Collaborator Your Preferred Camera / Recorder • Cloud-based ecosystem for streamlined media workflows and single sign-on access to storage, camera-to-cloud uploads, sharing, etc. • Premium Offer: MyAtomos Members benefit from FREE starter plan • Paid Subscription: Paid tiers operate as a loyalty program that includes expanded storage, exclusive DTC discounts, and add-on features. • Derisked range expansion via co-development partnerships – no diversion of engineering team focus from core monitor range • Strategic new adjacent product categories, creating an ecosystem of products to meet more of our customer's needs • Test and learn approach Go-to-market approach Sales & Marketing – Modernised Strategy 13 Targeting customers where they are to build direct and stickier relationships. Existing Strengths • Long standing relationships w/ industry retail & distributors • Trade Shows including IBC and NAB • Email List (~125K+ email subscribers) built over 10+ years Expanded Capabilities & Growth • Digital marketing to target broader content creator market, new entrants and broaden the customer base • Retail media partnerships including Amazon growth strategy • DTC website and enhanced online marketplace presence + Sales & Marketing – Modernised Strategy – Early Results Promising… 14 Targeting the customers where they are, direct & stickier relationships D2C Website Traffic: Steady growth in customers engaging with the DTC shop (weekly product page views) D2C Sales ($A) vs Digital Marketing Spend (rolling 4 weeks): Steady growth in DTC revenue Digital marketing spend limited to substantially less than DTC Gross Profits, conservative investment to date - 4.0k 8.0k 12.0k 16.0k 20.0k 24.0k $0.0k $50.0k $100.0k $150.0k $200.0k $250.0k A$192k D2C Sales Digital Marketing Spend Transformed, Refocused & Positioned for Scalable Growth 15 Target Customer Segments Professionals & Entertainment Industry Social Media Content Creator, Amateurs Sales Channels B2B Wholesale Distributors & Stores Online D2C & Marketplaces Marketing Trade Shows Organic Social Media New Customer Targeted Digital Marketing, Influencers, Retail Media Product Range Mid to Premium Products R&D & Innovation Lead ‘Entry Level’ Models Narrowed & Focused R&D on Core Strategic & Derisked new categories Operations Fragmented Logistics Overspread & Complex Staff Functions New global 3PL partner Reduced FTEs, focused engineering team 2023-2024 2025 and beyond Market Conditions 2023-24 US Writers Strike Supply Chain increased costs Influencer market growing Stabilized conditions, albeit tariffs uncertain Financials & Outlook 17 Underlying Proforma Profit & Loss (Audited) A$m, Audited 30 June Year End FY24 (Proforma)1 FY25 (Proforma)1 % Var Revenue 35.7 32.7 (9%) COGS (23.7) (21.4) (10%) Gross Profit 12.0 11.3 (6%) Gross Profit Margin % 33.7% 34.5% 1% Variable operating costs (3.2) (3.0) 6% Contribution Margin 8.8 8.3 (6%) Contribution Margin % 25% 25% Fixed operating costs (21.3) (14.5) 32% Other Income / Forex 0.7 (1.2) Nm EBITDA (11.8) (7.4) 37% Depreciation & amortisation (1.6) (1.2) 25% Finance costs (1.2) (1.4) (17%) Profit (Loss) before tax (14.7) (10.0) 32% • Proforma revenue was down 9%, on pcp impacted by: – Aging core product range and Ninja Phone and SunDragon missteps – A pause in US sales in April & May due to tariff uncertainty – Value-add product range only released in May-25, minimal FY25 contribution – Released new flagship (Ninja & Shinobi) product releases in H1 FY26 (no FY25 contribution) • Margin has since stabilised following product repricing in the US market and greater certainty around the impact of US Tariffs • Variable cost have remained at ~10% of revenue • Fixed operating costs materially decreased in-line with realignment of cost base; staff cost reduction the primary driver 1 2 3 4 1 2 3 4 1. Refer Appendix for bridge between statutory P&L and proforma P&L 18 Improving sales momentum supported by stabilising margins $6.0m $7.0m $8.0m $9.0m $10.0m $11.0m $12.0m $13.0m $14.0m Q1'24 Q2'24 Q3'24 Q4'24 Q1'25 Q2'25 Q3'25 Q4'25 Q1'26 Q2'26F -40% -30% -20% -10% 0% 10% 20% 30% 40% 50% Q1'24 Q2'24 Q3'24 Q4'24 Q1'25 Q2'25 Q3'25 Q4'25 Q1'26 Q2'26F Sales (A$m) Statutory Contribution Margin (A$m) • Strong demand for the updated flagship Shinobi & Ninja product ranges; positive market feedback → greater customer usage • Omni-channel and modernised Go-To-Market strategy resonating well in key markets with greater direct customer engagement FY24 (reported): 22% FY24 (underlying): 25% FY25 (reported): 17% FY25 (underlying): 25% H1’26 (forecast): 33%-35% H1’26 (guidance midpoint) $24.0m • Contribution margin: Sales – All COGS before overheads • Moving forward, Atomos will report Contribution Margin, providing a better performance metrics for assessment One-off period-end adjustment – relates primarily to Inventory obsolescence. Balance Sheet fully provided for as at 30 June 2025. 19 Right-sized fixed Cost Base leading to EBITDA leverage • Overall, ~40% reduction in average monthly Fixed Costs within 18 months – Headcount now reduced to ~50 • Full run-rated benefit realised in H1 FY26 Fixed Cost Base1, A$m (LHS) vs Headcount (RHS) 50 55 60 65 70 75 80 $0.0m $0.2m $0.4m $0.6m $0.8m $1.0m $1.2m $1.4m $1.6m $1.8m $2.0m 2H24 1H 25 2H 25 FY26 YTD (Oct) Workforce Cost Professional Fees Marketing Travel & Other (10.0m) (8.0m) (6.0m) (4.0m) (2.0m) - $2.0m Q1'24 Q2'24 Q3'24 Q4'24 Q1'25 Q2'25 Q3'25 Q4'25 Q1'26 Q2'26F EBITDA (A$m) H1’26 (midpoint) $1.75m • Increasing operating leverage being driven by continued sales momentum and a stable and right-sized fixed cost base 1. Average monthly fixed cost base Outlook 21 FY26 Outlook – Sales & Gross Margins • New range of core product lines launched in Q1’26 (Ninja TX) • Further products launched in Q2’26 (Ninja TX GO + Shinobi 7 RX) with an ongoing new product roadmap for H2’26 • Expanded products beyond recorder monitors: headphones, PTZ (pan, tilt, zoom) cameras, wireless transmission units • Launched ATOMOSphere - cloud storage & collaboration platform • Launched omni-channel sales approach; traditional wholesale channel approach now supported by D2C • Digital & marketing strategy targeting broader content creation market (complimenting more cost-effective approach to trade shows) • Refreshed senior leadership aligned to new sales and marketing approach o Chief Digital & Strategy Officer hired in FY25 Refreshed & Expanded Products Modern Sales Channels & Marketing Strategies • Guidance for H1’26 sales in range of $23-25m (H1’25: $18.6m) with H2’26 sales to be inline or exceed H1’26 guidance • Driven by: – New core products and incremental contribution from expanded, value-add, product range – Modernising sales channel and marketing strategy • Targeting medium-term Contribution Margins in range of 33% - 35% 1 2 1 2 22 FY26 Outlook – Cost Base & Cashflows • Fixed cost base reduced to ~$13.2m p.a. ($1.1m per month) as of FY26 YTD (Oct) Cost Base Cashflows • Legacy payment plans & non-recurring expenses largely finalised • Debt Facility of $15.7m, drawn to $14.7m as at 30 September 2025 with $1.5m cash on hand • Stronger sales momentum in Q2 expected to generate positive operating cashflows • Atomos has 550 million listed Options (ASX:AMSO) with an exercise price of $0.03 and expiry on 30 November 2025 – If all Options were exercised, this would result in a further $16.5m cash inflow to the business – This would be used to repay the current Debt Facilty • H1’26 EBITDA in the range of $1.5m - $2.0m (H1’25: loss of ($5.6m)) • H2’26 EBITDA expected to be inline or exceed H1’26 guidance EBITDA Appendix 24 P&L - Statutory to Proforma Bridge A$m 30 June Year End FY24 (Statutory) One-offs FY24 (Proforma) FY25 (Statutory) Inventory Provision1 Employee Restructure2 One-Offs3 FY25 (Proforma) Revenue 35.7 - 35.7 32.7 - - - 32.7 COGS (24.5) 0.8 (23.7) (24.2) 2.8 - - (21.4) Gross Profit 11.2 0.8 12.0 8.5 2.8 - - 11.3 Gross Profit Margin % 31% 34% 26% 34% Variable operating costs (3.2) - (3.2) (3.0) - - - (3.0) Contribution Profit 8.0 8.8 5.5 8.3 Contribution Margin % 22% 25% 17% 25% Fixed operating costs (26.0) 4.7 (21.3) (16.1) - 2.7 (1.0) (14.5) Other Income / Forex 0.7 - 0.7 (1.2) - - - (1.2) EBITDA (17.3) 5.5 (11.8) (11.8) 2.8 2.7 (1.0) (7.4) Depreciation & amortisation (1.6) - (1.6) (1.2) - - - (1.2) Finance costs (1.2) - (1.2) (1.4) - - - (1.4) Impairments (1.8) 1.8 - - - - - - Profit (Loss) before tax (22.0) 7.3 (14.7) (14.5) 2.8 2.7 (1.0) (10.0) Refer FY25 Atomos 4E Report table for detailed breakdown, summary below: 1. One-off inventory adjustments: Obsolescence provision, inventory write off & write back to obsolescence provision due to stock disposal 2. Employee restructure and redundancy costs 3. One-off operating costs includes debt facility legal fees, legal fees on historical ligation matters and reversal (gain) onerous contract provision A$m Dec-24 Jun-25 Cash 1.4 1.5 Trade and other receivables 4.9 1.8 Inventories 10.7 9.1 Other current assets 1.9 2.0 Other current assets 18.8 14.7 PPE 0.7 0.2 Right of use assets 3.7 1.3 Total assets 23.2 16.2 Trade and other payables 11.4 6.7 Borrowings 6.9 0.2 Provisions 2.8 2.7 Lease liabilities 0.9 0.6 Income taxes payable 1.4 1.6 Current liabilities 23.3 11.7 Provisions 0.1 0.1 Borrowings - 14.2 Lease liabilities 3.6 1.2 Total liabilities 27.0 27.2 Net assets (3.8) (11.0) 25 • $1.5m cash as at 30 June 2025 • In Apr-25, entered new $13.7m senior facility – Facility fully drawn (balance also includes accrued interest) – Interest rate: 16% pa, capitalised monthly until maturity – Maturity: 28 February 2027 – No amortisation and no early repayment penalties 1 1 2 2 Balance Sheet Important Notice and Disclaimer The information contained in this document (“Document”) has been prepared by Atomos Limited ACN 139 730 500 (referred to as “Atomos” or “Company”). The information contained in this Document is current as at the date of this Document and should be read in conjunction with other Atomos periodic and continuous disclosure announcements filed with the Australian Securities Exchange (ASX), available at www.asx.com.au. The information in this Document is not intended to form the basis of any investment decision in relation to the Company or its assets and should not be considered as a recommendation to the Recipient to acquire securities in the Company. This Document is not a prospectus, profile statement or disclosure document and does not constitute an offer or invitation to acquire securities or otherwise invest in the Company, and no agreement to subscribe for securities will be entered into on the basis of this Document. 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Non-IFRS financial measures Recipients should note that certain financial data included in this Document is not recognised under the Australian Accounting Standards (AAS) and is classified as ‘non-IFRS financial information’ under Regulatory Guide 230 ‘Disclosing non-IFRS financial information’ published by ASIC. The Company believes that this non-IFRS financial information provides useful information to users in measuring the financial performance and condition of Atomos. The non-IFRS financial measures do not have standardised meanings under AAS, and therefore may not be comparable with similarly titled measures presented by other entities, nor should these be interpreted as an alternative to other financial measures determined in accordance with AAS. Investors are cautioned not to place undue reliance on any non-IFRS financial information, ratios and metrics included in this Document. Non-IFRS information descriptors: • EBITDA (before R&D expenditure) is earnings before research and development expenditure, interest, taxation, depreciation, amortisation and impairment charges; • EBITDA is earnings before interest, taxation, depreciation, amortisation and impairment charges; • EBIT is earnings before interest, taxation and impairment charges; • Working capital is defined by the Company as trade and other receivables, inventory and other current assets less trade and other payables and other current liabilities; • Net cash flows from operations: the operating cash flows generated by the Company calculated as EBITDA excluding non-cash items and allowing for changes in working capital; and • Net cash flows before financing activities: being net cash flows from operations less capital expenditure and other investing expenditure. 26